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E-Business and E-Commerce Management

E-Business and E-Commerce Management: Strategy, Implementation and Practice (4th Edition)

Popular for its cutting edge and contemporary coverage, its international approach and its balance of the technical and managerial topics of central importance to developing an understanding of this subject, this book is ideal for students or practitioners of e-business or e-commerce at any level.

Author (s): Dave Chaffey
Size: 13.54 MB
Year: 2010
Page(s): 798 Pages
ISBN 10: 0273719602
ISBN 13: 9780273719601
Language: English

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